The NCFU Center for Innovation & Engineering has launched a nation-wide sociological study regarding the perception of the North Caucasus tourist brand, and both students and university employees are welcome to join.

The main purpose of the study is to identify the tourist attractiveness that the North Caucasus resorts enjoy among residents of other Russian regions, as well as to analyze the region’s attractiveness factors. The data obtained through the study will allow completing a potential tourist’s image, identify tourists’ main preferences, and even analyze the growth points for the regional tourism industry.

The study outcomes are to be announced at the NORTH CAUCASUS – 2030: TOURISM & HOSPITALITY BUSINESS International Expert Forum in December, 2021 (Karachay-Cherkessia, Russia).

To join the study, please follow the link.